As a blogger, I’ve been watching and sometimes even participating in video interviews, instructional videos and even the informational/motivational videos.
Most of them want you to watch their videos ‘live’ which means you have to schedule at least one hour for most of them. If it were the only one, maybe you could set aside an hour and work around it. However, there seem to be so many ‘one hour’ live videos today that they start overlapping each other.
Thanks to COVID-19, there doesn’t seem to be a slowdown on the number of people sitting at home, in their car or jogging doing live videos.
On Monday I was sent invitations to three live interviews, one live instructional training video and a live video of two people discussing the best choice of shoes to wear to job interviews.
Tuesday saw two interview invitations, two instructional videos and one live video promoting the use of CLT lumber is single family housing.
Not only are live videos beginning to suck way too much time out of busy schedules but the quality of people being interviewed range from very good like the people Dave Cooper interviews, to people that have absolutely no real knowledge of the subject.
Dave Cooper Live is still one of the best options for live video interviews and visits to places most of us will never get a chance to see.
I need to clarify what I mean when I say “Live”.
Dave Cooper Live really is live and he sends out invitations in advance so you can plan to watch them and comment in real time.
Others may or may not be ‘live’ but it still means that you will have to find some time in your schedule to watch them.
It doesn’t matter if the video is live, canned or even a Zoom conference, staying involved as a viewer is tough. A recent survey found that most viewers pay close attention for less than two minutes before deciding if the video is worth watching. It also found that many viewers begin to lose focus after 7 minutes and begin doing other tasks while the video is still on their screen but they are paying very little attention to it.
Today it seems we all have the attention span of a squirrel, jumping from one thing to another every few minutes.
The Beatles song Uncle Albert/Admiral Halsey sums it up best:
"We're so sorry, Uncle Albert
But we haven't done a bloody thing all day
We're so sorry, Uncle Albert
But the kettle's on the boil and we're so easily called away"
And if that isn’t enough to make you wonder if you are alone in drifting off during those long Zoom sessions, check out this Progressive Insurance video: